Oberthur Fiduciaire

VHP, a discrete place to design

Ever noticed how innovation, before it becomes hyped by voluble salesmen and loud advertising, happens in quiet and secretive labs? There’s a reason for that, and it’s not only protecting secrets and patents. Banknote-paper producer VHP belongs to velvet layer of the innovation world behind the production units.

Among your company’s assets, don’t forget its history

​When a company starts accumulating decades of existence, it earns its DNA, its brand image, either within the public’s general knowledge or within specific markets. When customers and prospects see a company’s name regularly, it becomes part of the psychological landscape, thus upping the chances your company will be considered, next time an opportunity comes around. But is that all it amounts to?