Daily Management Review

France fines Google and Shein for €475 million


09/05/2025


The French regulatory body CNIL has imposed a historic fine of €475 million on Google (a subsidiary of Alphabet Inc.) and the online fashion retailer Shein for breaching users' privacy rights.



Jürgen Plasser
Jürgen Plasser
The agency announced that Google has been fined €325 million and Shein €150 million.

As stated by CNIL, Google had to have sought users' consent to show ads in Gmail's specific tabs. The regulator asserts that consequently, 53 million individuals were sent advertising mailings without adequate consent.

Shein, subsequently, installed cookies on users' devices upon visiting the site, even prior to their ability to choose settings for tracking their activity on the platform.

The regulator stated that neither company offered users enough information that their activities were monitored for advertising reasons.

A representative from Google stated that the company was evaluating the CNIL ruling. Shein stated it would appeal.

source: reuters.com