Daily Management Review

Deloitte Report Pegs Worth Of European Football At A Record £22bn,


Deloitte Report Pegs Worth Of European Football At A Record £22bn,
According to new figures from Deloitte, in 2016-17, a record €14.7bn (£12.6bn) in revenue w3as generated by the big five European leagues at an annual growth rate of 9%.
About €25.5bn (£21.9bn) is the current worth of the European football market, Deloitte says.
Each of the 20 clubs participating in the English Premier League set their own records for revenue generation which propelled them the league to a record revenue of £4.5bn.
In terms of revenue generating ability, the Premier League is 86% larger than the closest competitor, Spain's La Liga.
A new period of enhanced profitability and financial stability for the European football clubs was reflected by the financial results of the 2016-17 football season, Deloitte said.
In addition to record breaking broadcasting deals, running the Premier League in a regulated business environment through the Uefa Financial Fair Play regulations and the cost reduction strategies of the league helped it to make the record revenues.
"Just a decade ago, 60% of Premier League clubs were making an operating loss, whereas in the 2016-17 season, all clubs were profitable," said Dan Jones, head of Deloitte's sport business group.
"In addition, and for the first time ever, Premier League clubs' revenues have grown at a faster rate than wages over a 10-year period."
Despite the fact that expected results were delivered by the Premier League's domestic TV rights for the 2019-20 to 2021-22 seasons, it would not be a problem for the league to generate money, he said.
"The fact that the Premier League has once again shown its resilience and strength by retaining the vast majority of its audience and value has provided market leading financial security to clubs for at least the next four years, providing they are not relegated," Mr Jones added.
"Indeed, once the sales process for the remaining international rights is completed, we expect the league will have delivered overall increases in television revenue."
In the same period, there was a 63% increase in the revenues of the Scottish Premiership primarily because of the participation of Rangers’ in the league and the on-field success of Celtic. The league generated a revenue of £181m.
Compared to the amount distributed across all of the 12 clubs from the revenues generated by the Scottish leagues in 2016-17, the participation of Celtic in 20916-17 in the generated €32m.
The participation of the Rangers in the top division aided the rise if Scotland's top tier back into the top 10 revenue generating leagues in Europe with the overall match-day and commercial revenues both increasing by over 40%.
Elsewhere there was a growth of 20% in the broadcast revenue in the La Liga. This followed a 26% growth in the 2015-16 season. The collective La Liga revenue touched a record of €2.9bn in 2016-17.
The Bundesliga was overtaken by the Spanish league as the second-highest revenue generating league.
At the same time, with an average attendance of more than 44,000 spectators, the best attended European league was the German Bundesliga.
There was a 15% growth in the revenues for the Bundesliga clubs collectively compared to €1.4bn achieved in 2015-16.
There was 8% growth in revenues generated by Italy's Serie A while the poorest of the big five European leagues was France's Ligue 1.