Daily Management Review

YouTube rival demands $6B compensation from Google for 'unfair search algorithms'


Canadian video platform Rumble has filed a lawsuit against Google in the federal district court for the Northern District of California. It accuses the company of giving preference to its own YouTube service in search engine results.

"Through unfair search algorithms, Google may improperly divert large amounts of traffic to YouTube, depriving Rumble of additional traffic, users, downloads, revenue and brand recognition," the document reads.

The Canadian company also claims that by pre-installing the YouTube app on smartphones running the Android operating system, Google is depriving Rumble of new users. The video platform estimates that Google's actions caused more than $2 billion in damages, but is seeking $6 billion in compensation from the American IT giant.

Google’s spokesperson called the charges against Rumble "unfounded", saying that the company will defend itself in court, writes The Wall Street Journal.

As Bloomberg notes, Rumble is being used by people who are convinced that adherents of conservative views are increasingly being censored online. Although the lawsuit does not include politics, it was filed on the same day as the Parler microblogging service's lawsuit against Amazon. The rival Twitter, which describes itself as a "social network for free speech", went to court to challenge the corporation, which had stopped hosting the social network the previous day. 

On the same day, Apple and Google removed Parler's apps from their app shops. Apple said it respected different points of view, but there was "no place for threats of violence or illegal activity" on its platform. The blocking of Parler and removal of the apps is another move by technology companies in an attempt to quell incitement to violence after Trump supporters stormed the US Congress building on 6 January, the FT noted.

source: ft.com, bloomberg.com